Anita Gates designs and crafts bespoke wedding gowns, allowing for a very personal, warm and relaxed experience for her clients. She therefore needed a bespoke brand that would convey that message. I worked with Anita on her brand strategy, and then designed a series of touchpoints all unique to themselves, so that her craftiness and handmade approach was reflected across her entire brand. I also created her website to showcase her talents, and create brand presence for those who don't now of her through referrals or her atelier. Both her brand and website have been well received and lead to an increase in her overall business.